SnapTag

Objective:
Increase awareness, perception and brand interest.

Where:
Magazines and in-store shell talkers.

Call to Action:
Snap the tag below, get an instant entry into the grand prize.

Marketer Value:
Increase brand visibility and likelihood of purchase.

Consumer Value:
Entry to win a vacation sweepstakes.

How It Worked:
After snapping and sending, consumers are entered into a sweepstakes to win an Italian Spa Vacation for two plus $10,000 cash.