Get Started: Mobile Marketing Strategy
SnapTags enhance campaigns of all sizes.
The varying needs of brands calls for all different kinds of mobile marketing strategies, from basic opt-in programs to more sophisticated mobile shopper marketing campaigns. Powered by SpyderLynk’s mobile marketing platform, SnapTags have been adopted by some of the world’s biggest brands as a comprehensive multi-channel, multi-campaign mobile marketing solution. SnapTags are a turnkey tool to make traditional marketing interactive.
SnapTags are an effective tool for making mass marketing interactive
SnapTags create a new means of activating consumers for any mass marketing campaign. Place a SnapTag on practically any piece of marketing collateral or surface (even TV ads) to deliver an effective mobile activation, share additional content or product information, connect with people at the point of sale, and offer incentives such as discounts, coupons and prizes. Unlike QR codes, SnapTags do not require consumers to download an app or even have a smartphones, because SnapTags can be texted and emailed. Brands can reach a larger universe of mobile consumers, even less sophisticated ones.
SnapTag marketing campaigns are strategic solutions for engaging consumers
Craft a comprehensive campaign to engage consumers in a meaningful way across the media mix, optimizing offers by channel. Drive greater participation with focused communication and generate actionable insights into consumer behavior and media effectiveness. A number of elements go into any successful mobile marketing campaign: they spread awareness with shareable content; they build interest with compelling offers; they are easy to understand and put into action. Most important, they have the ability to reach the maximum number of consumers more of the time. SnapTags are made to fulfill all of these elements. SnapTag’s patent-pending Code Ring™ technology turn logos and icons into interactive marketing tools that allow brands to engage in sophisticated conversations.
Adopt a mobile activation and consumer engagement platform
SnapTags, powered by SpyderLynk’s mobile brand marketing platform, offer a global approach to activating and engaging consumers simply and consistently. Multi-channel adoption over multiple campaigns provides marketers actionable insights to continually optimize consumer offers. Create and maintain a relationship with consumers with a SnapTag-driven mobile loyalty platform. SnapTags create an important channel for connecting marketers with mobile consumers to unlock new, powerful consumer engagement and relationship models.